I can't think of any established religion that doesn't profit someone. All the cumulative karma of profiteering off the masses, is pretty evident to me. They are all mechanisms of control imo. There is no spiritual truth in doing things out of fear, nor is there any spiritual truth in accepting what you have been told.
I think that what is going to happen is the snowball effect. A couple guys enlighten a couple more without the pretense of ownership. Then that is spread amongst the masses. Without Lineages, traditions or anything imposed upon the actual truth.