Who believes Sanyo?

[Owledge]

Take a look at this webpage:

http://sanyo.com/thinkgaia/english/index.html

 

...

 

Isn't it great that a big corporation like Sanyo is now our ally in saving the planet? Hooray!

 

 

 

MAN! Marketing really has NO decency, NO shame, NO limits.

 

 

The German version is even better. There you read things like "We have technologies at our disposal that are far superior to others." Sounds like a freakin' cult. Maybe they should rebrand...

 

SunMyu - Your corporate savior

[Mal]

I don't know, sure it sounds comercial with weasel words BUT it's a step in the right direction.

 

Corporations have money and that allowes them to do stuff like this

 

 

http://www.thefuntheory.com/

[Owledge]

Oh, Volkswagen! Another altruistic, humane corporation.

 

Fun makes people be more inclined to do things. How profound!

In a way, it is sick ironic truth that a corporation has to do experiments and find out trivial things like that. But ... that's marketing. Now they know how to make their advertising more efficient. Psychology experiments for profit.

 

In my region there's a beverage wholesale with trucks with funny, beverage-related puns on it. Makes it really look like those people have humor, like a nice place to work. ... Well NOPE ... I've worked there. The CEO is ruthless, pays meager wages and violates workplace regulations. He simply hired an advertising company that knows how effective humor can be.

 

When you say that something is a step in the right direction, you have to examine the framework it occurs in. For example, when you say you work for a parcel service, whether that is a good thing for people depends on whether you are a mafia messenger.

 

And don't fall for the illusion that you can change things like that from inside. The corporation is at the top. They are the controllers. You can change all the effects, all the behavior, it might look like a real improvement, but what you can't change in a company is the longing for power/domination, because that's the rules of the game. You don't play by the rules, you have no chance; you lose.

Companies can be very adaptive to the present conditions when it is necessary to fulfill their highest goal.

 

Maybe soon no company can afford having no 'green statement', or they will appear in the news in a mild scandal because they seem to not care for the environment. There might even be boycotting of companies that are not carbon neutral or reject carbon trade.

Edited March 23, 2010 by Hardyg

[Mal]

Maybe soon no company can afford having no 'green statement', or they will appear in the news in a mild scandal because they seem to not care for the environment. There might even be boycotting of companies that are not carbon neutral or reject carbon trade.

 

Exactly, that's how it starts Of course a corporation is going to be motivated by profit. It needs to be profitable, needs to "appear" to be doing the right thing. Then consumers wise up and the next step is to do more etc etc.

[Owledge]

Exactly, that's how it starts Of course a corporation is going to be motivated by profit. It needs to be profitable, needs to "appear" to be doing the right thing. Then consumers wise up and the next step is to do more etc etc.

But you neglect the fact that no matter how much people 'wisen up' through calls that a company doesn't care whether they're truth-based, the company can - when it has reached a certain amount of power - always continue to lie about it or be in another way deceptive, resulting in more harm than good, maybe no good at all. And THIS is what also has an influence on the whole society. People learn how you are successful in our system, and that system is shaped by influential powers, and corporations are very powerful. And of course it goes both ways: Businesses, politicians, all emerging from the people. Because the people are not on moral highground. They are a mixture from which various mentalities emerge. (This is obvious/trivial.)

And see how exactly that which corporations are an example for flourishes: Many people don't care for the environment; They care for collecting power for their rigid beliefs about the environment. That's why many don't care what kind of a person Al Gore is: He is a powerful icon for frustrated environmentalists who finally have an influential lobbyist on their side. If they put truth before agenda, they wouldn't endorse him. They aren't really living love for nature, they're living the same political game that so many despise.

 

Do the means justify the cause?

(Actually not the best kind of rhetorical question, for the means are, as I said, often a lie.)

Edited March 23, 2010 by Hardyg

[soaring crane]